GM Releases New C7 Corvette logo and details

GM said more than 100 variations of the crossed flags were reviewed before the company made a final selection on the Vette’s newest one. The logo, which has evolved over the years, has always included a checkered flag and another flag with the Chevrolet “bowtie” and a French fleur-de-lis.


Corvette enthusiasts, our wait is almost over.

General Motors Co. said Thursday it will debut the seventh-generation Chevrolet Corvette to the media and select fans of the Corvette on Jan. 13 in Detroit, ahead of the press days for the North American International Auto Show. Today GM also released the new Corvette crossed flags logo for the C7.

“This all-new, seventh-generation Corvette deserved an all-new emblem,” Ed Welburn, GM’s vice president of global design, said in a statement. “The new crossed flag design reflects the character of the next Corvette. The flags are much more modern, more technical and more detailed than before — underscoring the comprehensive redesign of the entire car.”

The new Corvette will have just two parts from the sixth-generation Vette — a cabin air filter and the rear latch for the roof panel, which is removable.

“We set out to build a world-challenging sports car with design, refinement, efficiency and drive engagement that is second to none,” Tadge Juechter, the Corvette’s chief designer, said in a statement. “The result is a truly all-new Corvette.”

GM is also letting Chevy dealers know there will be a six-month production gap between the current C6 Corvette and C7. Production of the current Corvette will end in February 2013. If you want to special order  a C6, you have until the end of October to guarantee you will get it. Orders will continue to be accepted until the end of December if there is capacity though.

GM said production of the 2014 C7 Corvette will begin in the third quarter of 2013 and be on sale next year.

About 100 Corvette fans who want to attend the all-new Corvette reveal Jan. 13 in Detroit can buy tickets as part of a fundraiser for the National Corvette Museum in Bowling Green, Ky. The reveal will be held at a venue outside of Cobo Center to give “the most passionate Corvette enthusiasts a chance to join in this,” Doran said.

Those interested in tickets should contact Roc Linkov at

Leave a Reply